Digital Marketing

Is SEO dead? For us at KIJO, no. But, it's evolving. Learn what we think this means for marketing professionals and how our team thinks you can stay ahead...

Whether you’re a bank, investment firm, or independent financial advisor, standing out in search can feel like an uphill battle. But, when done well, SEO for financial services can generate high-value leads, build trust and help position you ahead of competitors.

Any seasoned marketing manager knows that the smallest details can make or break a business landing a lead. One detail that’s often overlooked (yet critical) is NAP consistency and NAP SEO. 

In this installment of KIJO’s Marketing Managers’ Guide to WooCommerce and eCommerce, the KIJO team walks you through how to build an effective omnichannel strategy, integrate key channels, and personalise engagement at scale, all with insights tailored to today’s connected shopper.

As a marketing professional, you’ll already know that conversion optimisation is the engine behind higher revenue, better ROI, and happier customers. It’s the quiet force behind every successful eCommerce business. But, how does one effectively optimise to convert?

Your medical website design is a core part of your organisation’s brand experience reflecting the service you offer your clients, and thus, a critical trust-building tool. In today’s medicine landscape, where clarity, credibility and compliance matter more than ever, your website plays a vital role in how patients, partners and/or stakeholders perceive your services. At...