Wordpress

Sustainable Website Design As marketers, we’ve all got used to tracking impressions, conversions and ROAS. But, there’s another metric boldly entering the conversation: your website’s environmental impact. Every page view uses energy. Every oversized image, every unnecessary script, every auto-playing video contributes – however slightly – to carbon emissions (unless you’re working with a verifiable...

Your hosting choice is more than just where your website ‘lives’. As a Marketing Manager responsible for hitting revenue targets, it’s important to understand that the right eCommerce hosting directly impacts sales. ..

Speed Up WooCommerce Ensuring a fast, seamless user experience is critical for eCommerce success. Slow load times can negatively impact conversions, SEO rankings, and customer satisfaction. When optimising a WooCommerce store, focusing on performance and speed is essential for retaining users and maximising revenue. At KIJO, we’ve put together a Marketing Managers’ Guide to WooCommerce,...

As a marketing professional, you’ll already know that conversion optimisation is the engine behind higher revenue, better ROI, and happier customers. It’s the quiet force behind every successful eCommerce business. But, how does one effectively optimise to convert?

For eCommerce brands using WooCommerce, SEO isn’t just an optional enhancement — it’s a strategic necessity. With Google’s algorithms growing more sophisticated, having a well-optimised WooCommerce site can be the difference between getting seen and getting lost. In this next part of KIJO’s Marketing Managers’ Guide to WooCommerce, our team (a leading WordPress x WooCommerce...

If you’re looking to redesign or enhance your WordPress eCommerce site (via WooCommerce), conducting a thorough audit is a crucial first step. A well-structured audit helps identify areas for improvement, refine brand positioning, and optimise the customer experience.  As part of KIJO’s Marketing Managers’ Guide to WooCommerce, in this article, the team at KIJO (web...