A look inside the creative and logical minds of the KIJO team.
KIJO’s Website Critique: Fortnum and Mason
In this website critique series, we’re uncovering luxury website design tips via reviews of websites. We’re reviewing the most renowned retail brands. We’re doing this by fairly assessing the impact of their strategy and style choices. Bespoke products at high prices need to be presented via top-quality online experiences and eCommerce platforms. So, the website...
KIJO’s Website Critique: How the Tesla Website Sells Innovation
When we think of luxury, we often think of tradition, old-school opulence and grandeur. This association works well for products and brands with a long heritage. Mercedes-Benz, Burberry and Fortnum & Mason are just a few examples of companies that capitalise on their longstanding credentials to sell products today. But how can young, innovative brands...
All Dressed Up: 10 Reviews of Fashion’s Most Luxurious Websites
“Fashions fade. Style is eternal,” said renowned jewellery designer Harry Winston. And that’s exactly what big fashion houses aim to capture in their designs – eternal, timeless style. They create iconic pieces that everyone recognises, admires and most importantly wants. Whether that’s a Mulberry handbag, a pair of Gucci sunglasses or the infamous red-soled Louboutin...
KIJO’s Luxury Website Design Critique: Aston Martin
Luxury car brands need luxury website design. The quality and attention to detail that customers have come to expect from a brand’s products should be evident across their service. Especially through their online presence. Aston Martin is one of the best-known British car manufacturers. The brand combines their British heritage with luxury and speed in...
A Curated Review of the Top 10 Luxury Watch Websites
When it comes to luxury watches, the words elegant, professional, and timeless may come to mind. If you’re a client looking to purchase a statement timepiece from a luxury watch trader, you’d naturally expect the watch website to encompass all of those things too. But, are the most prominent luxury watch brands meeting that expectation...
Luxury Car Brands & Their Automotive Website Design Reviewed
Imagine you’re the owner of one of the most luxury car brands; a multi-billion-dollar high-end automotive business. You specialise in the nicest, most expensive cars. As this person, you’d want all your sales funnels and marketing channels to be perfect, right? Particularly if you’re trying to appeal to some of the world’s wealthiest and most...